PAINTLESS DENT REMOVAL NEWS-10 Rules for Small Business Success
This Article brought to you by Superior Auto Institute, the Paintless Dent Removal Tools and Schools
10 Rules for Small Business Success
This Article brought to you by Superior Auto Institute, the Paintless Dent Repair Schools
Target
You are not all things to all people. Decide on your niche–narrow your focus and broaden your appeal. Then kick ass and rule that niche-
Be Different
If your competitors are doing it, don’t. Stand out from an overcrowded marketplace where so much of the advertising and products look the same. Differentiate and succeed.
Build a Team
Don’t hire an employee to fill a position. Employ a person to be part of a team to build your business.
Be Fast
Time is the most precious commodity. When delivery is expected Friday, show up Thursday afternoon. Return calls and emails now. BUT-underpromise, overperform. IMPRESS.
Say Thank You
A lot. Tell your customers and employees how much you appreciate them. Better yet, do it the old fashioned way: take pen to paper and write them a note. Note- HANDWRITE IT.dont type
Consistent is as Consistent does
Make sure your business has a consistent look and feel.
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Newsletter Marketing
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A customer must get the same flavor from everyone within your organization. Always.
Smile
Throw out the reasons you think people buy from you like price, product quality or your warranty. They buy because they like you. This works well with the topic below!
Fanatical Optimism
The glass must always be half full. Attitude will always win out in the end and infect all of those around you. Positive attitudes are infectious..infect your customers!
Sell Soft
Don’t ever hard sell. Solve problems. Satisfy wants. Do what is truly best for your customer. Pressure will get you no where!
Leave Your Well Known Comfort Zone
Never accept the idea that this is the way you’ve always done it. Never accept that a new idea or technology could never work for you.
This Article brought to you by Superior Auto Institute, the Paintless Dent Removal Schools
